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Skincare & Cosmetics
Lumière Beauty
Client
Lumière Beauty
Timeline
12 weeks
Brand StrategyUI/UX DesignShopify PlusSubscription Integration
Key Results
+245%
Conversion Rate
From 1.2% to 4.14% within 3 months
+68%
Avg. Order Value
Driven by product builder upsells
34%
Subscription Rate
Of customers now subscribe
+3.2min
Time on Site
Increased engagement
The Challenge
Lumière Beauty was struggling with an outdated Shopify theme that didn't reflect their premium brand positioning. Their conversion rate was below industry average, and they needed a custom product builder for their personalized skincare line.
Our Solution
We redesigned their entire digital experience from the ground up, focusing on storytelling and product education. We built a custom product quiz and builder that guides customers to their perfect routine, integrated with Recharge for seamless subscriptions.
"Zane Studio didn't just build us a website—they transformed how we connect with our customers. The product builder alone has changed our business model."
Marie Chen
CEO, Lumière Beauty
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